When Viruses Spread Social Contagion: What Covid-19 Teaches Us About Social Life

The Covid-19 pandemic has brought much grief and anxiety to the world. As deaths from the coronavirus mount and the invisible foe brings wealthy, technologically advanced societies to their knees, the world has learned not to underestimate the shocks viruses can deliver. The present outbreak’s implications are far-reaching to say the least—the …

Culture, Cognition and “Socialization”

Culture and cognition studies in sociology are mainly concerned with the construction,  transmission, and transformation of shared stocks of knowledge. This was clear in the classical theoretical foundations of contemporary work in the sociology of culture laid out in Parsons’s middle period functionalism (Parsons 1951) and in Berger and Luckmann’s …

What’s Cultural About Analogical Mapping?

Analogical mapping is a cognitive process whereby a particular target is understood by analogizing from a particular source. For example, Lakoff and Johnson (1999) have observed that people often reason about love metaphorically as a journey. In a previous post I discussed some experimental evidence supporting the claim that activating …